Diesel Campaign

Diesel advertising campaign is taking a step to help people become more aware of the global warming problem on our earth. I think the ads are extremely artistic. They definitely make the problem of global warming look more dramatic. For instance, one image is of a man and women in bathing suits with Penguins behind them in the water and out of the water. We all know that Penguins are in cold weather and people could not be in bathing suits. Also there is an ad with a man and women looking really hot and behind them is New York City under water. There are three more ads that are just as creative. They really us fashion and the awareness of the label to make people see the effects of global warming. Please everyone go look they are great!

I really think that every industry has to take a step at making people aware of global warming. Most people today know about global warming but don't do anything about it. Maybe companies can make people do things to change and help global warming. For instance, when Gap had the red label to raise money for Africa. This is an idea for companies to start raising money for the stop of global warming. This is something to think about. What can companies do to change people ways and thoughts about our earth and enviroment?